Nreal carves inroads for mainstream AR adoption for console and PC gaming
At this year’s Game Developers Conference (GDC) 2023, Nreal introduced a new Windows support solution to the world of AR, called Nebula for Windows. Speaking directly to the misconceptions about AR to gaming communities, Nreal’s showing at GDC 2023 displayed just how far augmented reality technology has come with regards to gaming compatibility.
Nebula for Windows essentially allows gamers the ability to connect their Nreal Air glasses to a Windows PC. As a solution to enhance the desktop gaming experience, Nreal’s latest application on their Nebula System turns the AR glasses into a curved 21:9 ultra-wide monitor.
Nebula for Windows is an answer to user demand for immersive large screen gaming. Recent data from Nreal revealed that 56.68% of Nreal Air users used the device primarily for console gaming, with 68% using Nreal Air explicitly for the larger screen experience.
Where AR Stands With Today’s Game Developers
Gamer habits are constantly evolving. While AR may not be the main driving force for new projects in the games industry yet, AR’s compelling use cases for gaming are garnering increasing interest on behalf of developers. In an annual GDC survey gauging which platforms developers are building for, AR landed in 14th place with 4% of respondents. When asked which platforms developers are building their next project for, AR moved up to 11th place with 5%.
Although this year’s GDC wasn’t explicitly dedicated to VR and AR, larger emerging technology trends like Web3 and the metaverse still give insight into how this segment of the industry is growing and changing in anticipation of wider adoption.
Next Logical Steps for Immersive Gaming – AR Adoption
The demand for AR technology has grown beyond our much earlier (and probably forgotten) hopes of what AR glasses might’ve been able to do. We think back to Google Glass. At that time AR glasses were an incredible (almost unbelieve) concept that seemingly promised everything, but delivered something else entirely and wasn’t remotely close to what it was hyped up to be.
Companies like Nreal, amongst others, have been making a real effort to build on this new found momentum for AR with exciting new solutions and compatibility with our everyday devices. Gaming, in this regard, is an in-road to which AR could be adopted on a large scale.
Deeper into Augmented Reality
What we know from GDC 2023, is that there are real reasons for why gamers might want to adopt AR. The increasing compatibility of Nreal Air and the Nebula System with fan favorite consoles, and for Mac and Windows, suggests that AR glasses are now a legitimate gaming accessory. Where enthusiasm for AR and VR gaming continues to grow, Nreal’s brand of easy compatible augmented reality has undoubtedly made the next step towards leading gamers into this space.
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